There is a new trend in the world of soccer. More and more companies are trying to create a customizable line of soccer cleats. All of the big soccer companies have had some form of customizable cleats for years. The problem has been, that most people can't afford these cleats. Also the features that are customizable are very limited.The newest player in this game is Lotto. Unlike their competitors, Lotto has taken the concept of customization and combined it with functionality and affordability. They have taken all of the high end features of a very expensive pair of cleats and made them all available for consumers to choose. The consumer can pick every feature of the cleats from materials used to color. This can all be done through their website and catalogs. Prices vary but are still much cheaper than most of their competitors.
They are already ahead of the game then if they are doing a customizable line!
ReplyDeleteThey look very fashionable!
ReplyDeleteI think this product is great for soccer players! Being able to customize the cleats to your own style and needs will make a lot of soccer players happy!
ReplyDeleteI really like the idea of Lotto, I haven't heard of them before but they seem to know what they are doing. I'm coming to check them out for a few of my friends, since I myself do not play much sports.
ReplyDeleteI have played soccer since I was three and it is so hard to find the right cleat. Comfort is my biggest priority, but flashy doesn't hurt either. Now you can make your own cleat.
ReplyDeleteLotto seems to know what they are doing. If they can customize cleats at an affordable price, they can definitely compete with their competitors.
ReplyDeleteThis sounds like a great idea, but what price ranges are you looking at.
ReplyDeleteI think this product won't have a problem selling. I personally love the option of customizing. I don't play any sports, but i would be interested if i did.
ReplyDeleteIf they can make them affordable enough, then area schools might be more interested in forming soccer leagues.
ReplyDeleteThese cleats would smash their competion in the face. The fashion and design of these bad boys are amazing.
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